For immediate release
June 23, 2017
Leontos Sofou 46, Thermi
Tel. (+30 )2313 040941
Unveiling the new brand name and identity for Studio 8 Photos
The year 2017 was the perfect point in time for a significant step forward for my photography studio, formerly known as “Studio 8 Photos”. It has now been re-branded: The brand’s new name is Effie Panagoula, and has a new visual identity and a re-designed website.
Since the studio was founded, 4 years ago, the amount of trust and love my clients have expressed towards the work that we’ve done together has increased to extraordinary levels. I always felt grateful for making such an amazing journey with them, in such a short period of time. I wanted this unique relationship with the people I work with to be reflected through the studio’s brand and the way I communicate with them.
Changing the brand’s direction and making it personal was the best way to signify the exceptional nature of the the clients’ relationship with the studio - and with myself as their photographer.
I am excited to announce that a self-initiated, interactive photography project is to take place next, which will be the medium that will officially launch the new brand. The exact timeline and more details will be officially announced through my website and Facebook page, and a press release will be sent out in the next few weeks.
The studio is based in Thessaloniki, Greece and has been known to specialise in areas such as children photography, still life, and commercial and architectural photography. Clients include, among others, organic clothes manufacturer KEEN, the Greek diaper company Agnotis and designer Postfolk.
The new identity has been created by the interdisciplinary design agency Malvi.
Thanks everyone for your love and support during the past few years. I look forward to even more inspiring projects!